The Life Story
Client
NoVo Foundation
Industry
Foundation
Disciplines
Brand Identity
Digital design
Illustration
Animation
Video
Event Design
Collaborators
Brew Advisors
Owen Jones
Vermilion Films
Em Jane Design
The Life
The Life Story is one aspect of a larger, ongoing project of the NoVo Foundation aimed at addressing violence and exploitation of girls and women in the world. The project elevates the voices and experiences of women in the sex trade, while also highlighting opportunities for change at moments throughout a lifetime. By looking at the many on-ramps into commercial sexual exploitation (CSE), The Life Story explores solutions that provide opportunities for broader systems change.
Collaborators Unite
Working with Owen Jones, Tess and Peter teamed up with Brew Advisors to help tell this story as a multi-media digital experience. Vermilion Films had created a host of short-subject pieces culled from hours of interviews with CSE survivors, while Brew Advisors provided well-thought strategy and messaging.
The challenge was to weave together a vast and complex narrative into a seamless and engaging website.
Living Connections
Tess led the design team in developing the project’s visual identity. Using a flexible structure, the system brought together numerous storylines in a single experience. The design team simultaneously created secondary assets—including icons and infographics—along with a color theme that would unite the content, while giving each of the story’s 13 “chapters” a unique tone. DAD was also entrusted with creating an intro video for the site, tying together interview footage, animation and music.
The launch of the project took place at the Armory Theater in Portland, Oregon. Tess and Peter created posters and takeaways for the event. For the screening of Vermilion Films’ short-subject videos, Peter dusted off his old television technical director skills and ran the board.
The Life Story project continues to be a standout voice in the ongoing effort to bring an end to CSE. DAD is proud to continue their relationships with Brew Advisors and NoVo Foundation to this end.
Client
NoVo Foundation
Industry
Foundation
Disciplines
Brand Identity
Digital design
Illustration
Animation
Video
Event Design
Collaborators
Brew Advisors
Owen Jones
Vermilion Films
Em Jane Design
The Life
The Life Story is one aspect of a larger, ongoing project of the NoVo Foundation aimed at addressing violence and exploitation of girls and women in the world. The project elevates the voices and experiences of women in the sex trade, while also highlighting opportunities for change at moments throughout a lifetime. By looking at the many on-ramps into commercial sexual exploitation (CSE), The Life Story explores solutions that provide opportunities for broader systems change.
Collaborators Unite
Working with Owen Jones, Tess and Peter teamed up with Brew Advisors to help tell this story as a multi-media digital experience. Vermilion Films had created a host of short-subject pieces culled from hours of interviews with CSE survivors, while Brew Advisors provided well-thought strategy and messaging.
The challenge was to weave together a vast and complex narrative into a seamless and engaging website.
Living Connections
Tess led the design team in developing the project’s visual identity. Using a flexible structure, the system brought together numerous storylines in a single experience. The design team simultaneously created secondary assets—including icons and infographics—along with a color theme that would unite the content, while giving each of the story’s 13 “chapters” a unique tone. DAD was also entrusted with creating an intro video for the site, tying together interview footage, animation and music.
The launch of the project took place at the Armory Theater in Portland, Oregon. Tess and Peter created posters and takeaways for the event. For the screening of Vermilion Films’ short-subject videos, Peter dusted off his old television technical director skills and ran the board.
The Life Story project continues to be a standout voice in the ongoing effort to bring an end to CSE. DAD is proud to continue their relationships with Brew Advisors and NoVo Foundation to this end.
